When we think of inspiring food entrepreneurs, Andris Lagsdin is someone who certainly comes to mind. We’ve been connected with Andris for a couple years now and it’s been neat to see him grow his brand, Baking Steel, into something really special. He’s had two successful Kickstarter campaigns, has created a number of successful products and as he explains in our conversation, it all comes from very humble beginnings.

In this conversation, we discuss:

  • Andris’ background from culinary school to working in the family business.
  • Combined past experience in the family steel company with his passion for the culinary industry.
  • How he conceived and went to market with his first product, the Baking Steel.
  • Why Andris chose Kickstarter as the platform to launch the product.
  • How to get influential people to support your mission and endorse your products.
  • The secret to using social media to grow sales.
  • And more!

If you aren’t familiar with the original Baking Steel, here’s a link to it (literally one of the best kitchen tools on the market).

Many Thanks to the Episode Sponsor:Le Cordon Bleu International


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